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Chinese electric vehicle powerhouse BYD (002594.SZ) is set to roll out its first Pakistan-assembled car by July or August 2026, marking a significant step in its strategy to capture the burgeoning electric and plug-in hybrid vehicle market in the region. According to Reuters
This move comes as BYD, the world’s leading EV manufacturer, continues its aggressive global expansion amidst intense price competition in its home market.
The new assembly plant, a joint venture between BYD and Mega Motor Company, a subsidiary of Pakistani utility Hub Power (HPWR.PSX), has been under construction near Karachi since April. Danish Khaliq, vice president of sales and strategy at BYD Pakistan, revealed to Reuters that the facility will initially boast a production capacity of 25,000 units annually on a double shift. While mass production timelines were not detailed, the plant will commence by assembling imported parts, gradually incorporating local production of non-electric components.
Initially, the focus will be on the domestic Pakistani market, with potential future exports to right-hand drive countries in the region, subject to freight costs and economic viability. “We do not foresee excess capacity in our system as demand in Pakistan will catch up,” Khaliq stated, underscoring the company’s confidence in the local market’s growth trajectory.
BYD only began delivering imported EVs in Pakistan in March, yet early performance has been promising. Khaliq indicated that sales of “a few hundred cars” have already exceeded internal targets by 30%, though exact figures were not disclosed. The company anticipates a substantial surge in Pakistan’s EV and plug-in hybrid market, projecting a three- to fourfold increase in 2025 from an estimated 1,000 total units in 2024. BYD aims to secure a significant 30-35% share of this rapidly expanding segment.
Financial indicators also paint a positive picture, with BYD Pakistan reporting a profit of approximately 444 million rupees ($1.56 million) in the March quarter of 2025, according to a HUBCO filing.
Further signaling its commitment to the Pakistani market, BYD is slated to launch its Shark 6 plug-in hybrid pickup truck on Friday. The segment is already seeing competition, with China’s MG offering a PHEV SUV and rival Haval poised to enter the market soon.
Read More: BYD Officially Launches in Pakistan with 3 NEVs
The emphasis on plug-in hybrids addresses a practical challenge in Pakistan: the current scarcity of charging stations for all-electric vehicles. The Pakistani government has actively encouraged EV adoption, evidenced by a 45% reduction in power tariffs for chargers in January, aimed at stimulating both public and private charging infrastructure development.
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